C`est Quoi Le Legal Design - Quant Dynamics
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In an empirical study conducted by Professor Jonathan Obar of York University and Anne Oeldorf-Hirsch, enrollees were confronted with the following conditions: “Abandon the eldest of your children as payment.” “All information shared will be passed on to the NSA.” 98% of registrants accepted these statements without even reading them. This shows the lack of importance given to legal messages. But paradoxically, consumers demand more transparency when transacting online. 35% of consumers say they have already made an online purchase because the conditions were neither clear nor transparent. Companies also have more and more legal information that they can pass on to their employees or partners. As currently presented massively and complicated, legal information seems to have reached certain limits. For law professor Michael D. Murray, “modern culture is becoming increasingly visual; Scientific and legal discourse must follow and embrace these visual trends. In this context, and in order to overcome this problem, a new process has been developed: legal design. Here we present an overview of this innovation, which will quickly become unavoidable. Legal design is a burgeoning global topic© being developed in France.Et, you can read our article What Future for Legal Design?â that ©we rediscovered©© after our participation in the Legal Design Summit 2019. The example of the influence contract, whose relevance and performance are closely linked to the responsiveness of the parties and the dynamics of the contract, is eloquent. “It took several months to negotiate a classic influence contract, and when the contract was finally signed, it was already too late,” recalls Marie Potel, who worked for the Estée Lauder Compagnies group.

The legal team made the decision to draft the contract, which resulted in a simple document that can be validated in a few clicks. The legal design approach was also used to create a process for automating the General Terms and Conditions of Sale (GTC), the terms of use of the site and the privacy policy of the Group`s 28 brands in 30 countries. “I wanted to avoid the `gas-fired power plant` where the project takes so long that the needs changed after completion. We organized two workshops with the different representative users to jointly develop the new process and jointly identify the characteristics of the legaltech tool adapted to our needs, which took a few weeks. And in three months, the whole project was completed,” she says. In addition, the team has implemented a competition compliance program for 17 subsidiaries for the Group`s sales staff in 30 countries. After unsuccessful attempts in the past to practice via Skype or send slides that weren`t even read, the legal department managed to get the attention of operational staff through a document that combined images and graphics. “We have reintegrated legal information into their business trip and linked compliance obligations to the trade negotiations they conduct on a daily basis. As a result, salespeople, who were generally rather reluctant to contact their legal colleagues, asked for more! Never seen before. The advent of numbers©tends to push the law to its limits. Today`s lawyer must question the nature of his services and, ultimately, his expertise. This is the case of the confrontation between law and artificial intelligence, which is also the case with legal design.

The lawyer is©necessarily required to© analyze his©own working methods. So what is that expertise? Designer David Kelley says in this context that the essential principle of “design thinking” (an expression that is perhaps better to refrain from translating because it is rich in meaning) is to have empathy for the people for whom we try to have designed something: in each©state of affair, we must remember that to understand the legal conception, it is important©to know that design is multidisciplinary©and uses methods and tools designed to sometimes©solve complex problems and offer better products, services and features©. Empathy and understanding©of the user`s needs are©also central concepts of design. Understanding legal design means©© understanding design in all its richness and complexity©. As a result, Legal Design was really guided by Margaret Hagan of© Stanford University in her book© “Law by Design[7]”. After the foundation©of the Legal Design Lab, innovative projects are developed©. ©©©©© Legal Design then experienced a real©international boom with the participation of American©©and European© universities[8], the organization of international©events©©on legal design [9] and the construction of a real© community©. ® In this respect, in accordance with the designers` methods, the approach is deliberately transversal and based on new technologies and sometimes on the support of graphic designers. In legal design, the creative process©is just as important as the products and services that result from the work done©.

Of course, in such a particularly new discipline, the first flex is ©to want to visualize in order to get an idea©of the applications in question. However, it should be borne in mind that legal design projects must be carried out©as part of an iterative and gradual©© process. It is not a matter of a legal department or law firm hiring a legal design agency to provide services related to pre-prepared©©legal documents© and to expect results that meet©the initial requirements. Agility and© experimentation©are the rule. This implies a strong involvement of the “customer”, i.e. the project manager, a work that is© carried out in the framework of collaborative workshops and also involves© the end user, since everything emanates from him. Maintenance and user testing are also familiar with the well-known exercises of UX designers. For those interested in the history of design, you can find this interview here, it`s exciting: medium.com/meaningful-stories/6-films-formidables-qui-racontent-le-design-947746a86b9f /. Arénaire Avocats keeps abreast of all developments in the law, for optimal case management, at the forefront of innovation. That`s why we held a conference on legal design on May 10, 2022.

The legal design here takes the form of a comic strip with narration, which makes it possible to prioritize the information. We contextualize the law to know what is allowed and what is not. The advantage here is that the child who reads this comic can quickly identify with the character and thus better absorb his rights. Legal design, or the application of a process of co-creativity to legal issues, is a new discipline that is seen as a vector of the legal transformation that is beginning to emerge in Europe. In addition to simplification, what are their contributions and what benefits can lawyers and lawyers derive from them? What are the practical implications and practical applications? Overview.

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